Normal view MARC view ISBD view

Perspectives on promotion and database marketing : | the collected works of Robert C Blattberg /

Perspectives on promotion and database marketing : the collected works of Robert C Blattberg / editor, Greg M Allenby, Ohio State University, USA . - New Jersey : World Scientific, 2010 - 316 p. ill

HKBU library

YT2025 M08

ISBN: 9789814287050

LC Class. No.: HF5415.126 / B643 P 2010

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Perspectives on promotion and database marketing : | the collected works of Robert C Blattberg /

SDU Library

One World Library (OWL)