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Interactive marketing : | revolution or rhetoric? /

Miles, Chris

Interactive marketing : revolution or rhetoric? / Chris Miles. - New York : Routledge, 2010. - 242 p. : ill. - Routledge interpretive marketing research ; 12 .

HKBU library

YT2025 M08

ISBN: 9780415801713

Subjects--Topical Terms:
Interactive marketing.

LC Class. No.: HF5415.126 / M643 I 2010

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Interactive marketing : | revolution or rhetoric? /

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