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Trademarks, brands, and competitiveness / | edited by Teresa da Silva Lopes and Paul Duguid.

Trademarks, brands, and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid. - New York : Routledge, 2010. - 248 p. : ill. - Routledge international studies in business history ; 19 .

HKBU library

YT2025 M08

ISBN: 9780415776936

Subjects--Topical Terms:
Brand name products --History
Trademarks--History.
Commerce --History.
Competition.

LC Class. No.: HD69.B7 / T763 2010

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Trademarks, brands, and competitiveness / | edited by Teresa da Silva Lopes and Paul Duguid.

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