Digital engagement : | internet marketing that captures customers and builds intense brand loyalty /

Harden, Leland.

Digital engagement : internet marketing that captures customers and builds intense brand loyalty / Leland Harden and Bob Heyman h - New York : American Management Association, 2009 - 244 p. : ill.

HKBU Library

9780814410721


Internet marketing.
Brand loyalty.

HF5415.1265 / H259 D 2009
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