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Consumer-citizens of China : | the role of foreign brands in the imagined future China /

Tian, Kelly.

Consumer-citizens of China : the role of foreign brands in the imagined future China / Kelly Tian and Lily Dong. - London ; New York : Routledge, 2011. - 147 p. : ill. - Routledge contemporary China series ; 60 .

HKBU library

YT2025 M10

ISBN: 9780415553490 9780203840115

Subjects--Topical Terms:
Consumers--Psychology.--China
Brand choice--Psychological aspects.--China
Nationalism--China.

Subjects--Geographic Terms:
China--Civilization--Foreign influences.

LC Class. No.: HC430 / T551 C 2011

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Consumer-citizens of China : | the role of foreign brands in the imagined future China /

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