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The economics and financing of media companies /

Picard, Robert G.

The economics and financing of media companies / Robert G. Picard. - 2nd ed. - New York : Fordham University Press, 2011. - 274 p. : ill.

HKBU Library

ISBN: 9780823232567 9780823232574

Subjects--Topical Terms:
Mass media--Economic aspects.
Mass media--Finance.

LC Class. No.: P96 / P586 E 2011

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