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International Marketing /

Terpstra, Vern.

International Marketing / Vern Terpstra - 8th ed - Fort Worth : The Dryden Press, 2000 - 753 p : ill

ISBN: 0030211123

Subjects--Topical Terms:
Marketing--Management.
Export marketing--Management.

LC Class. No.: HF1416 / T322 I5 2000

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