AI SearchA Preface to Marketing Management /
Peter, J. Paul
A Preface to Marketing Management / J. Paul Peter, James H. Donnelly - 9th ed. - New York : McGraw-Hill, 2003 - 280 p. : ill - The Irwin/McGraw-Hill series in marketing .
0072466588 / 585.00
Marketing--Management
HF5415.13 / P478 P7 2003
A Preface to Marketing Management / J. Paul Peter, James H. Donnelly - 9th ed. - New York : McGraw-Hill, 2003 - 280 p. : ill - The Irwin/McGraw-Hill series in marketing .
0072466588 / 585.00
Marketing--Management
HF5415.13 / P478 P7 2003