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Handbook of Consumer Behavior

Handbook of Consumer Behavior - Englewood Cliffs : Prentice-Hall, 1991 - 614 p. : ill.

ISBN: 0133727491

Subjects--Topical Terms:
Consumer behavior.
Motivation research (Marketing)

LC Class. No.: HF5415.32 / .H36 1991

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Handbook of Consumer Behavior

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