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360 Degree Brand in Asia /

Blair, Mark

360 Degree Brand in Asia / Mark Blair, Richard Armstrong, Mike Murphy - 1st ed - Singapore : John Wiley & Sons (Asia), 2003 - 215 p

ISBN: 0470820578 / 1,065.00

Subjects--Topical Terms:
Communication in marketing--Asia
Brond nace products--Marketing--Asia

LC Class. No.: HD69.B7 / B55 T8 2003

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