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Principles of marketing /

Kotler, Philip.

Principles of marketing / Philip Kotler and Gary Armstrong - 11th ed. - Upper Saddle River, NJ : Prentice-Hall, 2006 - 785 p. : ill

ISBN: 0131968793 / 750.00 9780131968790 / 750.00

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / K87 P7 2006

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