Normal view MARC view ISBD view

Market-based management strategies for growing customer value and profitability /

Best, Roger J.

Market-based management strategies for growing customer value and profitability / Roger J. Best - 4th ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, 2005 - 506 p.

ISBN: 0131293729

Subjects--Topical Terms:
Marketing--Management

LC Class. No.: HF5415.13 / B561 M3 2005

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Market-based management strategies for growing customer value and profitability /

SDU Library

One World Library (OWL)