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Flying high in a competitive industry : cost-effective excellence at Singapore Airlines /

Heracleous, Loizos

Flying high in a competitive industry : cost-effective excellence at Singapore Airlines / Loizos Heracleous, Jochen Wirtz, Nitin Pangarkar - Singapore : Boston, Mc Graw Hill, 2006 - 217 p. : ill

ISBN: 0071249648 / 600.00

Subjects--Topical Terms:
Aeronautics, Commercia--History--Singapore
Singapore Airlines--History

LC Class. No.: HE9874.S56 / H532 F4 2006

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Flying high in a competitive industry : cost-effective excellence at Singapore Airlines /

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