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Marketing research : the impact of the internet /

McDaniel, Carl D.

Marketing research : the impact of the internet / Carl D. McDaniel - 5th ed - Cincinnati, Ohio : South-Western, 2002 - 682 p : ill

CD-ROM (ยืม-คืน ชั้น 1)

ISBN: 0324067976

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / M478 M3 2002

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