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Social communication in advertising : Persons, products & images of well-being /

Leiss, William

Social communication in advertising : Persons, products & images of well-being / William Leiss - New York : Methuem, 1986 - 327 p. : ill.

ISBN: 0416012019 (pbk.)

Subjects--Topical Terms:
Advertising--Social aspects.

LC Class. No.: HF5827 / L43

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Social communication in advertising : Persons, products & images of well-being /

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