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Strategic management of technology and innovation /

Bruton, Garry D.

Strategic management of technology and innovation / Garry D. Bruton , Margaret A. White - 2nd ed - Mason, Ohio : South-Western Cengage Learning, 2011 - 388 p. : ill

ISBN: 9780538481731 / 4,250.00

Subjects--Topical Terms:
Technological innovations--Management
New products--Management.
High technology industries--Management.

LC Class. No.: HD45 / B913 S7 2011

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