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The Radio & television commercial /

Book, Albert C.

The Radio & television commercial / Albert C. Book - 2nd ed. - Lincolnwood : NTC Business Books, 1989 - 222 p. : ill.

ISBN: 0844230979 (pbk.)

Subjects--Topical Terms:
Broadcast advertising--United States.
Radio advertising--United States.
Television advertising--United States.

LC Class. No.: HF6146.R3 / B724 R3 1989

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