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Marketing for Hospitality & Tourism /

Kotler, Philip.

Marketing for Hospitality & Tourism / Philip Kotler - New Jersey : Prentice-Hall, 1996 - 704 p : ill

ISBN: 013858267x 0133956253

Subjects--Topical Terms:
Tourist trade--Marketing.
Hospitality industry--Marketing.

LC Class. No.: G155.A1 / K87 M6 1996

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