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Essentials of strategic management :

Gamble, John

Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Christi, Margaret A. Peteraf, Arthur A. Thompson - 4th ed - Singapore : McGraw-Hill Education, 2015 - 440 p : ill

ISBN: 9789814670074 / 1,263.00

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.
Business planning.

LC Class. No.: HD30.28 / G191 E8 2015

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