Persuasive signs : | the semiotics of advertising / (Record no. 104590)

MARC details
000 -LEADER
fixed length control field 00731cam a22002534a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020731s2002 gw a b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 3110173409
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 3110173417
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783110173406
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783110173413
040 ## - CATALOGING SOURCE
Original cataloging agency SDU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number B368 P 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Beasley, Ron,
245 10 - TITLE STATEMENT
Title Persuasive signs :
Remainder of title the semiotics of advertising /
Statement of responsibility, etc. by Ron Beasley, Marcel Danesi.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Berlin ;
-- New York :
Name of publisher, distributor, etc. Mouton de Gruyter,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 193 p. :
Other physical details ill.
505 ## - Formatted Contents Note
Formatted contents note HKBU Library
650 #0 - SUBJECT
Topical term Advertising.
650 #0 - SUBJECT
Topical term Signs and symbols.
650 #0 - SUBJECT
Topical term Semiotics.
700 1# - PERSONAL NAME
Personal name Danesi, Marcel,
Dates associated with a name 1946-
900 ## - Accession Number
Accession Number = C.1 SDU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Source of classification or shelving scheme Library of Congress Classification
100 1# - MAIN ENTRY--PERSONAL NAME
-- 195164
700 1# - PERSONAL NAME
-- 195166
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Available for Loans General Books MATRIX Library MATRIX Library General Eng/FL.3 06/08/2025 Donation   HF5823 B368 P 2002 1000365992 06/08/2025 C.1 06/08/2025 English Books
คัดลอกแล้ว!