AI SearchLeading edge marketing research : | 21st-century tools and practices / (Record no. 106250)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00677nam a22002057a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250806b2012 caua|||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412991315 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | L383 2012 |
| 245 00 - TITLE STATEMENT | |
| Title | Leading edge marketing research : |
| Remainder of title | 21st-century tools and practices / |
| Statement of responsibility, etc. | editors, Robert Kaden, Gerald Linda, Melvin Prince. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | California : |
| Name of publisher, distributor, etc. | SAGE Publications, |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 483 p. : |
| Other physical details | ill |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | HKBU library |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2025 M08 |
| 650 #0 - SUBJECT | |
| Topical term | Marketing research. |
| 700 1# - PERSONAL NAME | |
| Personal name | Kaden, Robert J. |
| 700 1# - PERSONAL NAME | |
| Personal name | Linda, Gerald. |
| 700 1# - PERSONAL NAME | |
| Personal name | Prince, Melvin. |
| 900 ## - Accession Number | |
| Accession Number | =C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | English Books |
| 650 #0 - SUBJECT | |
| -- | 201746 |
| 700 1# - PERSONAL NAME | |
| -- | 201747 |
| 700 1# - PERSONAL NAME | |
| -- | 201748 |
| 700 1# - PERSONAL NAME | |
| -- | 123931 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 06/08/2025 | Donation | HF5415.2 L383 2012 | 1000365699 | 06/08/2025 | C.1 | 06/08/2025 | English Books |