Advertising : | types, trends, and controversies / (Record no. 106313)

MARC details
000 -LEADER
fixed length control field 00615nam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161107 2012 nyua 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781613246795
040 ## - CATALOGING SOURCE
Original cataloging agency SDU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number A244 2012
245 00 - TITLE STATEMENT
Title Advertising :
Remainder of title types, trends, and controversies /
Statement of responsibility, etc. Evelyn P. Mann, editor
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Nova Science Publishers,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 144 p. :
Other physical details ill.
505 0# - Formatted Contents Note
Formatted contents note HKBU Library
650 #0 - SUBJECT
Topical term Advertising
650 #0 - SUBJECT
Topical term Advertising
General subdivision New products
650 #0 - SUBJECT
Topical term Consumer behavior
700 1# - PERSONAL NAME
Personal name Mann, Evelyn P
900 ## - Accession Number
Accession Number = C.1 SDU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Source of classification or shelving scheme Library of Congress Classification
650 #0 - SUBJECT
-- 201884
700 1# - PERSONAL NAME
-- 201885
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Available for Loans General Books MATRIX Library MATRIX Library General Eng/FL.3 07/08/2025 Donation   HF5823 A244 2012 1000365993 07/08/2025 C.1 07/08/2025 English Books
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