AI SearchMass appeal : | the formative age of the movies, radio, and tv / (Record no. 107812)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02209cam a22002534a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100719s2010 enk b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780521717779 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SDU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | PN1993.5 |
| Item number | B512 M 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berkowitz, Edward D. |
| 245 10 - TITLE STATEMENT | |
| Title | Mass appeal : |
| Remainder of title | the formative age of the movies, radio, and tv / |
| Statement of responsibility, etc. | Edward D. Berkowitz. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cambridge ; |
| -- | New York : |
| Name of publisher, distributor, etc. | Cambridge University Press, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 212 p. |
| 490 0# - SERIES STATEMENT | |
| Series Statement | Cambridge essential histories |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | Machine generated contents note: 1. Sound comes in, vaudeville and silent pictures go out; 2. From Broadway to Hollywood with Groucho, Fred, and Ginger; 3. Radio nights; 4. From the 30s to the 40s with Kate, Bud, and Lou; 5. Bogie, Bob, and the boys at war; 6. The postwar movie scene; 7. Make room for TV; 8. Putting it together: Walt Disney introduces the baby boom to television; 9. The end of an era? |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | HKBU library |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2025 M08 |
| 520 ## - SUMMARY | |
| Summary | "Mass Appeal describes the changing world of American popular culture from the first sound movies through the age of television. In short and accessible vignettes, the book reveals the career patterns of people who became big movie, TV, or radio stars. Eddie Cantor and Al Jolson symbolize the early stars of sound movies. Groucho Marx and Fred Astaire represent the movie stars of the 1930s, and Jack Benny stands in for the 1930s performers who achieved their success on radio. Katharine Hepburn, a stage and film star, illustrates the cultural trends of the late 1930s and early 1940s. Humphrey Bogart and Bob Hope serve as examples of performers who achieved great success during the Second World War. Walt Disney, Woody Allen, and Lucille Ball, among others, become the representative figures of the postwar world. Through these vignettes, the reader comes to understand the development of American mass media in the twentieth century"-- |
| 650 #0 - SUBJECT | |
| Topical term | Motion pictures |
| Geographic subdivision | United States |
| General subdivision | History |
| Chronological subdivision | 20th century. |
| 650 #0 - SUBJECT | |
| Topical term | Radio programs |
| Geographic subdivision | United States |
| General subdivision | History |
| Chronological subdivision | 20th century. |
| 650 #0 - SUBJECT | |
| Topical term | Television programs |
| Geographic subdivision | United States |
| General subdivision | History |
| Chronological subdivision | 20th century. |
| 900 ## - Accession Number | |
| Accession Number | = C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| -- | 206387 |
| 650 #0 - SUBJECT | |
| -- | 201834 |
| 650 #0 - SUBJECT | |
| -- | 206388 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 26/08/2025 | Donation | PN1993.5 B512 M 2010 | 1000363195 | 26/08/2025 | C.1 | 26/08/2025 | English Books |