AI SearchMarketing / (Record no. 26917)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00859 am a2200277 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000033392 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020822c2001 eng 00 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073660310 / |
| Terms of availability | 690.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071180344 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201602081407 |
| Level of effort used to assign nonsubject heading access points | cat7 |
| Level of effort used to assign subject headings | 201602080952 |
| Level of effort used to assign classification | cat7 |
| Level of effort used to assign subject headings | 201506241553 |
| Level of effort used to assign classification | cat1 |
| Level of effort used to assign subject headings | 201311111217 |
| Level of effort used to assign classification | VLOAD |
| -- | 200212111532 |
| -- | VLOAD |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | E745 M6 2001 |
| 093 ## - Department Code | |
| Department Code | MG010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. |
| 9 (RLIN) | 20283 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc. | Michael J. Etzel |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 674 p. : |
| Other physical details | ill |
| 490 ## - SERIES STATEMENT | |
| McGraw-Hill series in marketing | |
| -- | 29595 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 6067 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Walker, Bruce J, |
| Titles and other words associated with a name | jt. auth. |
| 9 (RLIN) | 43230 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stanton, william J, |
| Titles and other words associated with a name | jt. auth. |
| 9 (RLIN) | 44065 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Date last seen | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 12/03/2018 | HF5415 E745 M6 2001 | 1000323758 | 2 | 12/03/2018 | English Books | Available for Loans | General Books | วิทยาเขตสุพรรณบุรี | วิทยาเขตสุพรรณบุรี | General Collection | 12/03/2018 | 690.00 |