AI Searchฮีโร่การตลาด : แนวคิดสู่กรณีศึกษาความสำเร็จ (Record no. 46031)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01182nam a2200277 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000066651 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061227 2547 tha 000 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749535316 / |
| Terms of availability | 140.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | UC000406734 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (UC)vtls000406734 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201506261404 |
| Level of effort used to assign nonsubject heading access points | cat1 |
| Level of effort used to assign subject headings | 201311111350 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 200701101556 |
| Level of effort used to assign classification | cat5 |
| Level of effort used to assign subject headings | 200612271739 |
| Level of effort used to assign classification | cat4 |
| -- | 200612271739 |
| -- | cat4 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | ฮ479 2547 |
| 093 ## - Department Code | |
| Department Code | MG001 MG010 |
| 245 10 - TITLE STATEMENT | |
| Title | ฮีโร่การตลาด : แนวคิดสู่กรณีศึกษาความสำเร็จ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เมเนเจอร์มีเดียกรุ๊ป, |
| Date of publication, distribution, etc. | 2547 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 160 หน้า |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการตลาด |
| 9 (RLIN) | 1217 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การบริหาร |
| General subdivision | การตลาด |
| 9 (RLIN) | 68396 |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | สุวัฒน์ ทองธนากุล, |
| Titles and other words associated with a name | บรรณาธิการ |
| 9 (RLIN) | 53403 |
| 740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | Marketing Hero |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thai Books |
| 961 ## - | |
| -- | SDU |
| Date last seen | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 12/03/2018 | HF5415.13 ฮ479 2547 | 1000192548 | 2 | 12/03/2018 | Thai Books | Available for Loans | General Books | ศูนย์นครนายก | ศูนย์นครนายก | General Collection | 12/03/2018 | 140.00 | |||
| 12/03/2018 | HF5415.13 ฮ479 2547 | 1000192549 | 3 | 12/03/2018 | Thai Books | Available for Loans | General Books | ศูนย์นครนายก | ศูนย์นครนายก | General Collection | 12/03/2018 | 140.00 |