AI SearchContemporary perspectives on strategic market planning / (Record no. 602)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00745nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000000615 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 890623s1990 maua b 00110 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0205123015 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201506261016 |
| Level of effort used to assign nonsubject heading access points | cat1 |
| Level of effort used to assign subject headings | 201311070723 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201105091720 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201008280824 |
| Level of effort used to assign classification | VLOAD |
| -- | 200206121342 |
| -- | load |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | K46 1990 |
| 093 ## - Department Code | |
| Department Code | MG001 MG010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A. |
| 9 (RLIN) | 6940 |
| 245 10 - TITLE STATEMENT | |
| Title | Contemporary perspectives on strategic market planning / |
| Statement of responsibility, etc. | Roger A. Kerin |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Allyn and Bacon, |
| Date of publication, distribution, etc. | 1990 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 453 p. : |
| Other physical details | ill. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Planning. |
| 9 (RLIN) | 6944 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Strategic planning. |
| 9 (RLIN) | 149143 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mahajan, Vijay. |
| 9 (RLIN) | 6945 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Varadarajan, P. |
| 9 (RLIN) | 6946 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Date last seen | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 12/03/2018 | HF5415.13 K46 1990 | 1000017410 | 1 | 12/03/2018 | English Books | Available for Loans | General Books | วิทยาเขตสุพรรณบุรี | วิทยาเขตสุพรรณบุรี | General Collection | 12/03/2018 | 0.00 |