กรณีศึกษาการบริหารการตลาด : (Record no. 61214)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01662nam a2200337 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000084429 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110129 2553 th 000 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789744141590 / |
| Terms of availability | 195.00 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201506250954 |
| Level of effort used to assign nonsubject heading access points | cat1 |
| Level of effort used to assign subject headings | 201311072310 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201202071247 |
| Level of effort used to assign classification | cat6 |
| Level of effort used to assign subject headings | 201202071245 |
| Level of effort used to assign classification | cat6 |
| -- | 201101291104 |
| -- | cat7 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | ฟ134 ก2 2553 |
| 093 ## - Department Code | |
| Department Code | MG001 MG010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ฟรายเออร์, บรอนวิน |
| 9 (RLIN) | 90626 |
| 245 10 - TITLE STATEMENT | |
| Title | กรณีศึกษาการบริหารการตลาด : |
| Remainder of title | Marketing through minefields / |
| Statement of responsibility, etc. | Bronwyn Fryer |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เอ็กซ์เปอร์เน็ต, |
| Date of publication, distribution, etc. | 2553 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 227 หน้า |
| 490 ## - SERIES STATEMENT | |
| Harvard business review case studies | |
| -- | 90627 |
| 500 ## - GENERAL NOTE | |
| General note | แปลและเรียบเรียงจาก Marketing through minefields |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 149577 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการการตลาด |
| 9 (RLIN) | 55591 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การสร้างชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 2585 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| General subdivision | การศึกษาเฉพาะกรณี |
| 9 (RLIN) | 40686 |
| 650 4# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การบริหาร |
| 9 (RLIN) | 149688 |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | สุนีย์รัตน์ ลิมปนวิวิธ, |
| Titles and other words associated with a name | ผู้แปล |
| 9 (RLIN) | 80923 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fryer, Bronwyn |
| 9 (RLIN) | 90628 |
| 740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | Marketing through minefields |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thai Books |
| Date last seen | Total Checkouts | Full call number | Barcode | Date last checked out | Copy number | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Collection code |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 22/07/2020 | 1 | HF5415 ฟ134 ก2 2553 | 1000281677 | 01/06/2020 | 5 | 13/03/2018 | Thai Books | Available for Loans | ศูนย์ตรัง | ศูนย์ตรัง | General Collection | 13/03/2018 | 195.00 | ||||
| 13/03/2018 | HF5415 ฟ134 ก2 2553 | 1000281676 | 4 | 13/03/2018 | Thai Books | Available for Loans | ศูนย์ตรัง | ศูนย์ตรัง | General Collection | 13/03/2018 | 195.00 | ||||||
| 13/03/2018 | HF5415 ฟ134 ก2 2553 | 1000265439 | 1 | 13/03/2018 | Thai Books | Available for Loans | ศูนย์นครนายก | ศูนย์นครนายก | General Collection | 13/03/2018 | 195.00 | General Books | |||||
| 13/03/2018 | HF5415 ฟ134 ก2 2553 | 1000265440 | 2 | 13/03/2018 | Thai Books | Available for Loans | ศูนย์นครนายก | ศูนย์นครนายก | General Collection | 13/03/2018 | 195.00 | General Books |

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