AI SearchServices marketing : | people, technology, strategy / (Record no. 95561)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01068nam a22002417a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240614b2022 nj a|||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781944659820 / |
| Terms of availability | 1,312.00 |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | W799 S4 2022 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing : |
| Remainder of title | people, technology, strategy / |
| Statement of responsibility, etc. | Jochen Wirtz, Christopher Lovelock |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey : |
| Name of publisher, distributor, etc. | World Scientific, |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 663 p. : |
| Other physical details | ill |
| 490 ## - SERIES STATEMENT | |
| Series Statement | “สร้างปัญญา ด้วยเงินตราของเรา” |
| 490 ## - SERIES STATEMENT | |
| Series Statement | โครงการ : สร้างปัญญาด้วยเงินตราของเรา |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | ร่วมโครงการ“สร้างปัญญา ด้วยเงินตราของเรา” : ผศ.ทิพสุดา คิดเลิศ |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2024 M06 |
| 650 #0 - SUBJECT | |
| Topical term | Professions |
| General subdivision | Marketing |
| 650 #0 - SUBJECT | |
| Topical term | Service industries |
| General subdivision | Marketing |
| 700 1# - PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 900 ## - Accession Number | |
| Accession Number | 32312 = C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | English Books |
| 650 #0 - SUBJECT | |
| -- | 67063 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 14/06/2024 | Purchase | 1312.00 | 2 | HF5415.13 W799 S4 2022 | 1000350219 | 16/01/2025 | 28/11/2024 | C.1 | 14/06/2024 | English Books |