Normal view
MARC view
- Marketing
Entry Topical Term
001 - CONTROL NUMBER
- control field: 15512
003 - CONTROL NUMBER IDENTIFIER
- control field: MTX
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20180723105522.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 180723|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: MTX
- Transcribing agency: MTX
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing
- General subdivision: Islamic countries
- General subdivision: Management
- General subdivision: Case studies.
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (MTX)5579: Quelch, John A. 15510, Cases in Strategic Marketing Management : Business Strategies in Muslim Countries /, 2001

AI Search