Normal view
MARC view
- Advertising
Entry Topical Term
001 - CONTROL NUMBER
- control field: 6985
003 - CONTROL NUMBER IDENTIFIER
- control field: MTX
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20180723105232.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 180723|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: MTX
- Transcribing agency: MTX
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Advertising
- General subdivision: Management.
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (MTX)617: Aaker, David A. 6984, Advertising Management /, 1987

AI Search