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Relationship marketing : theory and practice / edited by Francis Buttle.
Material type:
TextPublication details: London : Chapman, 1996.Description: 202 p. : illISBN: - 1853963135
- 9781853963131
- HF5415.55 R382 1996
Contents:
HKBU library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HF5415.55 R382 1996 (Browse shelf(Opens below)) | C.1 | Available | 1000365028 |
Total holds: 0
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| HF5415.525 B987 C 2002 Customer loyalty programmes and clubs / | HF5415.55 H236 2009 Handbook of brand relationships | HF5415.55 L864 V 2014 Value-based marketing strategy : | pricing and costs for relationship marketing / | HF5415.55 R382 1996 Relationship marketing : | theory and practice / | HF5415.55 S911 B 2012 The book of business awesome : | how engaging your customers and employees can make your business thrive ; The book of business unawesome : the cost of not listening, engaging, or being great at what you do / | HF5418.5 D845 B8 1987 Business communications / | HF5429 F574 2009 Flagship marketing : | concepts and places / |
HKBU library
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