Emotions, advertising and consumer choice . / Flemming Hansen & Sverre Riis Christensen
Material type:
TextPublication details: Denmark : Copenhagen Business School Press, 2007Edition: 1st edDescription: 462 p. : illISBN: - 9788763001984
- HF5415.32 H249 2007
Contents:
HKBU library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HF5415.32 H249 2007 (Browse shelf(Opens below)) | C.1 | Available | 1000365687 |
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| HF5415.32 C437 2013 Challenges and opportunities for change in food marketing to children and youth : | workshop summary | HF5415.32 C743 2010 The connected customer : | the changing nature of consumer and business markets / | HF5415.32 C755 2009 Consumer behavior / | HF5415.32 H249 2007 Emotions, advertising and consumer choice . | / | HF5415.32 H893 P 2006 Pink tourism : | holidays of gay men and lesbians / | HF5415.32 L894 S 2000 Stated choice methods : analysis and applications / | HF5415.32 R869 2013 The Routledge companion to identity and consumption / |
HKBU library
YT2025 M08
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