AI Search
Image from Amazon.com
Commercial communication in the digital age : information or disinformation? / edited by Gabriele Siegert, M. Bjørn von Rimscha, Stephanie Grubenmann.t
Material type:
TextPublication details: Boston/Berlin : De Gruyter, 2017Description: 270 p. : illISBN: - 9783110416503
- HF5823 C734 2017
Contents:
HKBU Library
English Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
English Books
|
MATRIX Library General Eng/FL.3 | General Books | HF5823 C734 2017 (Browse shelf(Opens below)) | C.1 | Available | 1000365961 |
Total holds: 0
Browsing MATRIX Library shelves,Shelving location: General Eng/FL.3,Collection: General Books Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| HF5823 A244 2012 Advertising : | types, trends, and controversies / | HF5823 B368 P 2002 Persuasive signs : | the semiotics of advertising / | HF5823 B516 S 2010 Street-smart advertising : | how to win the battle of the buzz / | HF5823 C734 2017 Commercial communication in the digital age : | information or disinformation? / | HF5823 H847 1998 How advertising works : | the role of research / | HF5823 R869 2013 The Routledge companion to advertising and promotional culture / | HF5823 W753 G 2011 Global advertising, attitudes and audiences / |
HKBU Library
There are no comments on this title.
Log in to your account to post a comment.