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Masters of advertising copy / edited by J. George Frederick.
Material type:
TextPublication details: New York : Taylor & Francis Ltd, 2015Description: 392 p. : illISBN: - 9781138791145
- HF5825 M423 2015
Contents:
HKBU Library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HF5825 M423 2015 (Browse shelf(Opens below)) | C.1 | Available | 1000365975 |
Total holds: 0
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| HF5823 H847 1998 How advertising works : | the role of research / | HF5823 R869 2013 The Routledge companion to advertising and promotional culture / | HF5823 W753 G 2011 Global advertising, attitudes and audiences / | HF5825 M423 2015 Masters of advertising copy / | HF5825 S949 H 2012 Hey Whipple Squeeze This! : | a classic guide to creating great ads / | HF5827 F697 P 1996 Pictorial metaphor in advertising / | HF5827.85 S518 2003 Sex in advertising : | perspectives on the erotic appeal / |
HKBU Library
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