Hoecklin, Lisa Adent.
Managing Cultural differences Strategies for Competitive Advantage /
Lisa Adent Hoecklin
- New York : Addison-Wesley, 1995
- 158 p: ill
- EIU Series .
0201427702
Interational business enterprises--Management--Socials aspects.
Competition,International--Social aspects--Case studies.
Intercultual communication--Case studies.
HD62.4 / H64 M6 1995