TY - BOOK AU - Lynch,Kevin AU - Walls,Julius TI - Mission, Inc.: a practitioner's guide to social enterprise T2 - The social venture network series SN - 9781576754795 AV - HB615 L987 M 2009 PY - 2009/// CY - San Francisco PB - Berrett-Koehler Publishers, Inc., Ingram Publishers Services [distributor] KW - Entrepreneurship KW - Moral and ethical aspects KW - Social entrepreneurship KW - Social responsibility of business KW - Industrial management KW - Quality of work life N1 - The most successful business on earth -- The ten paradoxes of social enterprise -- Doing good versus doing well: balancing impact and profit -- Form versus function: choosing the right structure -- Planning versus practice: working with discipline -- Debits versus credits: creating financial health -- Do-gooders versus good doers: hiring the best people -- Perception versus reality: marketing on higher ground -- Value versus waste: leaning the enterprise -- Metrics versus instinct: measuring success -- Growth versus focus: expanding sensibly -- Sweat equity versus blood equity: caring for yourself; HKBU library; YT2025 M09 ER -