Coussement, Kristof.

Marketing research with SAS Enterprise guide / Kristof Coussement, Nathalie Demoulin, Karine Charry. - Burlington, VT : Ashgate Pub., 2011. - 302 p. : ill.

Getting started with SAS enterprise guide -- Descriptive analysis -- Exploratory factor analysis -- Cluster analysis -- Hypothesis testing -- Correlations -- Regression analysis -- Discriminant analysis. HKBU library

YT2025 M08

9781409426769 1409426769 9781409426776 1409426777


Marketing research--Data processing.
Business--Data processing.

HF5415.2 / C645 M 2011