TY  - BOOK
AU  - Turow,Joseph
TI  - The daily you: how the new advertising industry is defining your identity and your worth 
SN  - 9780300165012
AV  - HF5415.32 T956 D 2011
PY  - 2011///
CY  - New Haven
PB  - Yale University Press
KW  - Consumer profiling
KW  - Marketing
KW  - Technological innovations
KW  - Customer services
KW  - Advertising
N1  - HKBU Library
ER  -