Entrepreneurial marketing : global perspectives / edited by Zubin Sethna, Rosalind Jones, Paul Harrigan. - Bingley, UK : Emerald, 2013. - 297 p. : ill. HKBU Library ISBN: 9781781907863 Subjects--Topical Terms: EntrepreneurshipMarketing LC Class. No.: HF5415.13 / E61 2013