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  <titleInfo>
    <title>The book of business awesome</title>
    <subTitle>how engaging your customers and employees can make your business thrive ; The book of business unawesome : the cost of not listening, engaging, or being great at what you do</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Stratten, Scott.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nju</placeTerm>
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    <place>
      <placeTerm type="text">Hoboken, N.J</placeTerm>
    </place>
    <publisher>John Wiley &amp; Sons</publisher>
    <dateIssued>2012</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>127 p. : ill.</extent>
  </physicalDescription>
  <tableOfContents>HKBU Library</tableOfContents>
  <note type="statement of responsibility">Scott Stratten.</note>
  <subject authority="lcsh">
    <topic>Relationship marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Customer relations</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Management</topic>
  </subject>
  <classification authority="lcc">HF5415.55 S911 B 2012</classification>
  <identifier type="isbn">9781118315224 </identifier>
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    <recordCreationDate encoding="marc">040625</recordCreationDate>
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