TY - BOOK AU - Goodman,John A. TI - Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits SN - 0814413331 AV - HF5415.5 G646 S 2009 PY - 2009/// CY - New York : PB - AMACOM, KW - Customer services KW - Customer relations KW - Management N1 - HKBU Library ER -