Gender, culture, and consumer behavior /
edited by Cele C. Otnes, Linda Tuncay-Zayer.
- 1st ed.
- New York : Routledge, 2012
- 450 p. : ill
HKBU library
YT2025 M08
9781848729469
Consumer behavior
. 650 #0$aConsumer behavior --Cross-cultural studies
Consumption (Economics) --Social aspects.
HF5415.312 / G457 2012