Leading edge marketing research :   21st-century tools and practices /  
editors, Robert Kaden, Gerald Linda, Melvin Prince. 
 - California :   SAGE Publications,  2012 
 - 483 p. :  ill 
<br/><br/>HKBU library 
<br/><br/> YT2025 M08 
<br/><br/><label>ISBN: </label>9781412991315 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / L383 2012