TY - BOOK AU - Berman,Margo TI - Street-smart advertising: how to win the battle of the buzz SN - 9781442203358 AV - HF5823 B516 S 2010 PY - 2010/// CY - Lanham, Md. PB - The Rowman & Littlefield Publishing Group KW - Advertising KW - Commercial art KW - Graphic design (Typography) KW - Advertising media planning KW - Creation (Literary, artistic, etc.) N1 - HKBU Library ER -