Trademarks, brands, and competitiveness /  edited by Teresa da Silva Lopes and Paul Duguid. 

 - New York :   Routledge,   2010. 
 - 248 p. :   ill. 
 - Routledge international studies in business history ;   19 .
<br/><br/>HKBU library 
<br/><br/> YT2025 M08 
<br/><br/><label>ISBN: </label>9780415776936 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products --History<br/>Trademarks--History.<br/>Commerce --History.<br/>Competition.
<br/><br/><label>LC Class. No.: </label>HD69.B7  / T763 2010