00657nam a22001697a 4500008004100000050002300041245018000064260004300244300001800287490004600305505001700351518001500368650001400383650004000397700002700437700002300464250806b2009    enka|||| |||| 00| 0 eng d00aHF1416 bN532 200900aNew challenges to international marketing b/cedited by Rudolf R. Sinkovics, Manchester Business School, Manchester, UK ; Pervez N. Ghauri, King's College London, London, UK.  aNorth America : bEmerald/Jai, c2009.  a418 p. :bill  aAdvances in international marketing, v20  aHKBU library  aYT2025 M08 0aMarketing 0aInternational business enterprises.1 aSinkovics, Rudolf R., 1 aGhauri, Pervez N.,