TY  - BOOK
AU  - Sinkovics,Rudolf R.
AU  - Ghauri,Pervez N.
TI  - New challenges to international marketing 
T2  - Advances in international marketing, 
AV  - HF1416  N532 2009
PY  - 2009///
CY  - North America : 
PB  - Emerald/Jai, 
KW  - Marketing
KW  - International business enterprises
N1  - HKBU library; YT2025 M08
ER  -