Baladi, Joseph.

The brutal truth about Asian branding and how to break the vicious cycle / Joseph Baladi - 1st ed. - Singapore : Wiley, 2011 - 280 p. : ill

HKBU library

YT2025 M08

9780470826478


Brand name products --Asia.
Branding (Marketing) --Asia.

HD69.B7 / B171 B 2011