00671cam a22001814a 4500008004100000020001800041040000800059050002200067245016100089260004100250300001900291505001700310650003500327650001600362700003500378700004300413700003300456020731s2017 maua b 001 0 eng  a9783110416503 aSDU00aHF5823bC734 201710aCommercial communication in the digital age : binformation or disinformation? / cedited by Gabriele Siegert, M. Bjørn von Rimscha, Stephanie Grubenmann.t aBoston/Berlin : bDe Gruyter, c2017 a270 p. :bill. aHKBU Library 0aMass media xEconomic aspects. 0aAdvertising1 aGrubenmann, Stephanie.eeditor1 aRimscha, Bjørn von, d1978- eeditor.1 aSiegert, Gabriele, eeditor.