<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00809nam a2200217 a 4500</leader>
  <controlfield tag="008">161107 2007    nyua        | 00| 0 tha d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9780822340690</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">SDU</subfield>
  </datafield>
  <datafield tag="050" ind1=" " ind2=" ">
    <subfield code="a">HF5813.G4</subfield>
    <subfield code="b">S467 2007</subfield>
  </datafield>
  <datafield tag="245" ind1="0" ind2="0">
    <subfield code="a">Selling modernity :</subfield>
    <subfield code="b">advertising in twentieth-century Germany / </subfield>
    <subfield code="c">edited by Pamela E. Swett, S. Jonathan Wiesen, and Jonathan R. Zatlin</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Durham : </subfield>
    <subfield code="b">Duke University Press, </subfield>
    <subfield code="c">2007</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">346 p. :</subfield>
    <subfield code="b">ill.</subfield>
  </datafield>
  <datafield tag="505" ind1="0" ind2=" ">
    <subfield code="a">HKBU Library</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Advertising</subfield>
    <subfield code="z">Germany</subfield>
    <subfield code="x">History</subfield>
    <subfield code="y">20th century </subfield>
    <subfield code="9">201864</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Consumption (Economics)</subfield>
    <subfield code="z">Germany</subfield>
    <subfield code="x">History</subfield>
    <subfield code="y">Consumption20th century </subfield>
    <subfield code="9">201865</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Swett, Pamela E.</subfield>
    <subfield code="9">201866</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Wiesen, S. Jonathan.</subfield>
    <subfield code="9">201867</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Zatlin, Jonathan R.</subfield>
    <subfield code="9">201868</subfield>
  </datafield>
  <datafield tag="900" ind1=" " ind2=" ">
    <subfield code="a"> = C.1 SDU</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="c">GBE</subfield>
    <subfield code="2">lcc</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">106305</subfield>
    <subfield code="d">106305</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="6">HF5813 G4 S467  02007</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">CGB</subfield>
    <subfield code="9">277783</subfield>
    <subfield code="a">SDU</subfield>
    <subfield code="b">SDU</subfield>
    <subfield code="c">GEN3</subfield>
    <subfield code="d">2025-08-07</subfield>
    <subfield code="e">2</subfield>
    <subfield code="o">HF5813.G4 S467 2007</subfield>
    <subfield code="p">1000365985</subfield>
    <subfield code="r">2025-08-07 00:00:00</subfield>
    <subfield code="t">C.1</subfield>
    <subfield code="w">2025-08-07</subfield>
    <subfield code="y">GBE</subfield>
  </datafield>
</record>
